Why Choose Organic Cotton?
COTTON IS OFTEN DEPICTED AS A PURE, CLEAN, NATURAL FABRIC. BUT THE TRUTH IS THAT NON-ORGANIC COTTON IS COMMONLY CONSIDERED TO BE THE WORLD'S DIRTIEST CROP.
The soil association reports that cotton accounts for 23% of the worlds insecticide use and 10% of the worlds pesticide use, which are shocking figures. Many of the pesticides commonly used on dirty cotton was originally engineered as toxic nerve agents during WWII. Potent nerve gas which is fatal to humans. Even though the cotton undergoes many processes, the traces of these chemicals remain, the chemical residue stay trapped in the threads, which our skin absorbs. Here are only some of the names of the lethal chemicals used to grow and process cotton: arsenic, formaldehyde, benzidine, parathion, mercury, aldicarb. These chemicals have serious side effects, respiratory failure, irregular heartbeats, birth defects, nerve damage, to name a few.
These chemicals are exposed in higher concentration to the farmers, toxic dust then spreads on the wind, infecting bodies of water, other crops, human habitation, and the earth itself. Nearly 77 million non-organic cotton farmers suffer poisoning from harmful chemicals each year. Sadly, they kill millions of beneficial insects, birds, and animals every year. And, in so doing, unbalances the foodchain, putting multiple species at risk of localized extinction.
EFFECTS ON SKIN
Skin absorbs many of the chemicals used to produce and process the cotton. Many of these chemicals are classified as toxic and hazardous by the ‘World Health Organisation’. The chemicals that are used to produce Cotton are known to cause skin allergies such as Eczema, Dermatitis, Allergic Skin Rashes, Hives, Rosacea,Acne, Dermatomyositis and even Skin Cancer. These chemicals not only have effect on skin, they can cause respiratory problems, hormonal imbalance, reproductive effects, birth defects, heart palpitations, nerve damage, and cancer.
There are no chemical retentions from organic cotton therefore people with allergies, skin conditions or with specific chemical sensitivity will greatly benefit from using organic cotton fabrics. It feels better on your skin too, organic cotton is a lot softer. even if you are not suffering from allergies or chemical sensitivities you will notice these changes too. In addition, most of those who are loyal to organic cotton swear that it smells better than the usual cotton types.
PRODUCT CONTROL ON THE SHELF
Untreated organic cotton seeds are cheaper for farmers. No toxic chemicals are used in the growing of organic cotton. It doesn’t damage the soil due to crop rotation, has less impact on the air, and uses 71% less water and 62% less energy. 100% eco-friendly, leads to better health for farmers, and beneficial insects, birds and animals. By choosing Organic cotton, you can obtain all the benefits of cotton's beauty, enjoy its comfort and durability whilst minimising harm to humans and our planet.
DID YOU KNOW, OUR LONG-STAPLE COTTON IS ORGANICALLY GROWN AND HANDPICKED IN INDIA, AT SMALL FAIR-TRADE FARMS OWNED BY FARMERS. THE ORGANIC COTTON IS STORED WITH GREAT CARE AND THEN LABELLED IN A UNIQUE SYSTEM TO GUARANTEE THE TRACE-ABILITY OF COTTON RIGHT BACK TO THE FARM. SO YOU KNOW WHERE YOUR ORGANIC COTTON BED SHEETS HAVE COME FROM.
OUR LUXURY ETHICALLY SOURCED RANGE
Luxe Bedding Sets
Our full luxury bedding sets are the perfect addition to any bedroom. Purchasing the luxury bundle, rather than the items separately, saves £30.
We believe organic cotton makes for good quality duvet covers, as it's produced without the use of harmful chemicals or pesticides.
If you're looking to buy pillowcases with a soft, luxurious touch - you've come to the right place. Choose our Standard or Oxford style pillowcases.
Our organic sheets, whether you choose flat or fitted, are crafted by 300 single-ply thread count of 100% organic cotton for a luxuriously soft feel.